Happy New Year—It’s Time to Roar for 2024!
2023 is history and it’s time to start with a fresh page in 2024. If you want to hit your production goals, here’s an important secret. Review your revenue goals and your progress towards those goals at least once daily. If you’re falling behind, take immediate steps to ramp up your lead generation until you’re back on track.
Also, here’s a great tip for attracting more clients: clean your office, your closet, or any place where there is too much stuff. You could also tackle getting rid of your undeleted emails. It makes no difference where you start.
The reason? One of the principles of attraction is that you cannot attract new business (or anything else you want for that matter) unless you have room in your life for it. Cleaning your closet, your office, your garage, or even your email works! Try it and see for yourself.
Happy New Year and as Brad Inman put it in a recent column “It’s time to ROAR in 2024!”
Our Holiday Wish for You
This is our last blog post for 2023. We are extremely grateful for your readership and support. We sincerely hope that RealClues has helped you to have a better business and personal life over the last year.
As we look forward to 2024, if each of us can bring a ray of sunshine into one person’s day each day, what a wonderful gift that would be for both that person, but more importantly, for you as well.
Wishing you and yours the very best this holiday season and we’ll be back on January 2, 2024 ready to hit the ground running.
Happy Holidays to and may your 2024 be your best year ever!

Are You Prepared for a Computer Meltdown?
On my way back from speaking at Triple Play (the New Jersey, New York, and Pennsylvania Association of Realtors Annual Conference), I had a catastrophic fail on my computer. Apple looked at it, said they couldn’t resurrect it, and
gave me the card for a company that might be able to restore my hard drive and save my data (it could cost up to a $1,000 or more).
What would you do if this happened to you? I have my articles backed up on a site called Authory, some of my most important data on my Macbook Air that I bought for travel, but my videos, training power points, and audios are not on that device due to its limited storage capacity.
I used to back things up on a hard drive, but they didn’t work with the Thunderbolt C computers, so I stopped doing it.
I walked out from Apple having to wait until the end of 2023 to get a new Macbook Pro and a hard drive to back up my files in the future. I’m still up and running with my Macbook Air, so you’re at least getting a newsletter this week.
The good news was that I have been paying for BackBlaze. When I logged on to their site, all the files I needed were there—it was over one terabyte of data (1,000,000 megabytes). I could download individual files as I need them and they had a zip drive solution, but I had way too much data to retrieve using any of those options.
I was happily surprised to find that they could send me a hard drive for $189.00 plus tax with all my data. Best of all, once I downloaded it, I could keep the drive or return it to them for a refund.
If you’re not subscribed to an online backup system, you need to do so NOW. You never know when a small problem can wipe out your contacts and all your other important data.
Also, get in the habit of backing up your device on an external drive at least weekly, because even the best cloud backups don’t always work 100 percent of the time. This is incredibly important if you’re now using videos or audio podcasts in your marketing because they take up so much space.
It’s a pain to get everything transferred and a new computer set up, but not nearly the disaster it would have been for me without BackBlaze.
Are You Worth a $1.86 per Week?
2024 is going to be a tough year for almost everyone in the real estate industry. The difference between top producers who succeed and those who will see their business decline significantly is training.
At every event where I have ever spoken, the top producers are almost always in the first few rows. Their approach is, “If I can find one idea or strategy that will give me a competitive advantage, it was worth being here.”
To quickly access the training you need, when you need it, our Premium Membership Program is your go-to-source.
In addition to the content you receive in this newsletter, our Premium Members receive an additional 52 articles per year, our weekly radio show podcast with top performers and experts from across the entire real estate industry, plus our audio training library that has over 300 6-to-10-minute audio training segments packed with thousands of useful tips and strategies to keep your business strong no matter what the market does.
Our audio training library also lets you quickly search the topic you need and has aggregated all training segments on that topic in one place.
Training is what will make or break your business in 2024 and you can access it for pennies a day. If you’re ready to jump start your business in 2024…
ORDER NOW for only $97.00 per year at www.ListenandLearnRealEstate.com
Take Advantage of December
Do you have too many parties, too much shopping, and too many other tasks to do? Don’t fall victim to the “It’s the holidays” excuse.
During the 20 years I was actively selling, Decembers were always great because I was working while the rest of the real estate community was on vacation. Even though there are fewer clients, those who are in the market are usually serious. Consequently, this is a great time to prospect.
Also, make a special effort to say thank you to the special people in your client database. This can be with a phone call, text, a small gift, or any other token of appreciation for being one of your loyal customers.
Remember, staying in touch is still the name of the game.
