Avoid These Two Mistakes Many Agents Make
Here are two very common mistakes agents make on their websites. #1: Have you ever visited an agent website with great community information, but with no reference to the city or the state? For example, if the agent references the “Sunny Hills” subdivision in...Never Say, “I’m Sorry”
Here’s something that might surprise you. When something goes wrong, never say, “I’m sorry.” Here’s why. An apology requires an explanation. When you try to explain why something went wrong, the net effect can be that you escalate rather than calm the...Include Your Contact Information on Your Listing Videos
Have you recently produced a property listing video and shared it on your blog, website, or social media platforms? If so, did you incorporate your contact information, including your city, state, zip code, and phone number, as well as the street address, city,...Four ChatGPT Marketing Tips
I asked ChatGPT to locate the four best marketing tips it could find for realtors. Here’s what it found: Leverage the power of social media platforms like Instagram and Facebook to showcase property listings with high-quality visuals and engaging storytelling,...Get More Bang for Your Marketing Buck
Top producers consistently report that the bulk of their business comes from their referral database. In fact, the latest NAR Profile of Home Buyers and Sellers says that 57 percent of all closed transactions came from the agent’s sphere, past clients list, or...
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