The Value of a Happy Customer
What is one of the best ways to have your marketing go viral? A happy customer who tells everyone they know about your services. How do you get happy customers? Three great strategies include: Promise less than you know you can deliver and then deliver more...Creating Memorable Times and Having Fun Along the Way
For many years Byron and I were part of a “dinner club” with three other couples who were all foodies and fantastic cooks. We would rotate houses each month and everyone brought at least one dish to contribute to the meal. One year we decided to do...The Headlines vs. What You Really Need
On May 12, 2026, Zillow decided to sue Compass and MRED, the Chicago based MLS that is the third largest in the country. Also just announced, Keller Williams and Berkshire Hathaway have joined forces to use a tool called “Cotalilty.” This will allow both...Be Careful What You Wish For
When my husband and I decided to build our “dream house,” we had to sell our existing home to come up with the down payment. Our current home at the time was nine years old and needed some major updating to fit the current market. At the same time, I was...
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